Despite the iPhone’s historic growth in 2015, the iPad had begun to decline, taking with it some of Apple’s luster and a bit of investor confidence.

 

From a strictly bottom-line perspective, the iPhone more than made up for the iPad’s decline in 2015. But a diverse product line can help insulate a business from disruption, and relying too heavily on the iPhone could be risky. With this in mind, Apple has arguably been in some form of decline since late 2013, thanks to the declining iPad.

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