CEDAR FALLS — A new business in a landmark downtown Cedar Falls building is, literally, working out. And the proprietor hopes a lot of other folks will do the same there, too.
Ryan Pulvermacher has opened Main Street Fitness 24/7 in the former Snap Fitness at 401 Main St. below the Voodoo Lounge in the historic old Odd Fellows building, now owned by Waterloo area developer Ben Stroh.
It’s not just a change in name and ownership, Pulvermacher says. The Wisconsin native, with 18 years’ experience running and owning gyms, has completely refitted the space with new equipment.
As its name implies, members will have access to the gym at any time, he said.
“It’s pretty much a full-service gym,” he said, complete with bathrooms and shower space.
“We plan on having fitness classes,” he said. “I just sort of soft-opened a couple of weeks ago,” and already has about 50 members.
“It’s got all top-of-the-line equipment,” including free weights and touch-screen cardiovascular workout machines.
He’s bought and sold numerous gyms and equipment throughout his career, picking up new equipment at affordable prices when gyms go under.
“Me and Ben are friends and he had a space available and wanted to give another (fitness) business a try,” Pulvermacher said.
The downtown location is an advantage, he said. “It is an upper-scale gym,” and close to new apartments businesses downtown.
“The advantage here is that people can ride a bike, they can walk. It’s close to downtown. For the people that live here, it’s just a convenience factor for most people,” he said.
He’s had a number of residents of the River Place project along State Street sign up as members.
Memberships are on a month-to-month basis, with enrollment fees waived now for new members. People traveling from out of town can get day passes.
“The membership’s good. A lot of people don’t know we’re here yet,” Pulvermacher said, after the previous gym closed a couple of years ago.
“Ben wants this to be a go-to (place) for people downtown,” he said. “As a business owner, he wants good businesses in here.”
More information may be obtained on the gym’s Facebook page or by calling 505-0472.